Bluestone Lane

Headquartered in New York City, Bluestone Lane is a Melbourneinfluenced coffee shop and café.

They are dedicated to producing the highest quality coffee andcomplementary foods, delivered in an engaging way with a focus on creating environments where customers are immersed in big city café experience, but always leave feeling like a local.

Here’s the story.

Working closely with the founder Nicholas Stone, Project 13 developed a unique brand and powerful website for these “purveyors of premium coffee culture”.

Rich with detail, the brand speaks directly to Bluestone Lane’s authentic Aussie spirit and lives comfortably within their unique, stylish and inviting coffee shops and cafés. Project 13 made sure that brand extends seamlessly throughout signage, packaging, menus, marketing materials, website and more. 

If you haven’t had the chance to see Bluestone Lane for yourself, we urge you to stop by one of their locations and enjoy a Flat White sooner than later. Cheers mate!