Blue Note Jazz

Since 1981, Blue Note has been a cultural institution in New York City and one of the premiere jazz clubs in the world.

Blue Note strives to preserve the history of jazz, and the club is a place where progression and innovation are encouraged and practiced on a nightly basis. Blue Note has been instrumental in encouraging the development of Greenwich Village’s local musicians by giving them a chance to perform in one of the world’s finest venues.

A laptop and smartphone display a jazz club website. The screen shows images of musicians, venue locations like New York, Hawaii, Napa, and Tokyo, and features jazz-themed visuals and navigation menus.

Here’s what we did…

Project 13 had the good fortune of working with this legendary music venue. We focused and extend Blue Note’s classic logo into a brand guide which provided a foundation for ongoing marketing efforts. We also applied this new brand focus to a beautifully designed and highly functional website that provides access to Blue Note’s locations, festivals and experiences around the globe.

The custom, WordPress multisite platform was developed to provide a cohesive and intuitive experience for visitors and staff. The new ADA compliant sites automatically displays event details from Blue Note’s ticketing platform which significantly lessens the amount of work previously required to promote shows on the site.

Project 13 now provides ongoing Website Maintenance for the Blue Note Jazz team.

“What makes Blue Note so special is that on a given night, anything can happen” – hope we happen to see you there soon!

Four people sit around a table in a dimly lit setting, smiling and clinking their glasses together in a toast. Warm candlelight and a soft blue glow create a festive, celebratory atmosphere.
A musician with bright blue hair, wearing a colorful plaid suit, plays electric guitar and sings on stage with two other performers. Audience members in the front are taking photos and videos with their phones.
A group of people sit at tables in a dimly lit venue with purple lighting, enjoying food and drinks. A woman in a red dress with white polka dots smiles and looks toward the stage. Candlelight glows in the foreground.
A website mockup features event listings and ticket info for Blue Note, including artist Chris Botti, upcoming and brunch shows, merch shop, and private events, all on a sleek, modern interface with dark blue accents.
Navigation menu with city names in gray text: New York, Miami, Napa, Tokyo, Algarve, Rio, São Paulo, Milan, Beijing, Shanghai, and Experiences. White background.
A collage of four cityscapes: Brooklyn Bridge in New York at sunset, Waikiki Beach in Honolulu, a vineyard at sunset, and Tokyo Tower illuminated against a city skyline at night.
A smartphone displaying the Blue Note Jazz Club website is centered, flanked by event and ticketing sections on both sides, featuring jazz musicians and show information on a white background with the Blue Note logo.
A lively crowd sits at tables with drinks, watching a live band perform onstage at Blue Note jazz club, with vibrant lighting and the Blue Note logo overlaid on the image.